I've recently been applying a principle to my life that actually has applications in a lot of places, not least in running a consulting or agency business.
It's really quite simple, and is the key to everlasting happiness, untold riches and success beyond your wildest dreams! Maybe I should create a brand around it and get into the pop self-help game. Or maybe it can be encapsulated here in a blog of less than 400 words.
There are, of course, countless nuances and caveats. But at its essence, it's simple to grasp, but never-ending and hard to implement. So when I say "I've been applying it", what I really mean is "I totally get how it works, and am trying my darndest to consistently do it".
It also underpins our Values Led Consulting approach, but is useful with or without that.
So, with no apologies for framing the bleeding obvious, here it is.